Custom cartoon illustration
Full of character.

Distinctive characters and illustrations for children’s books, brands, games and visitor attractions.

Created by Jamie Sale, a cartoonist with over 20 years’ experience working with clients in the US, UK and beyond.

Trusted By...
SELECTED WORK

Cartoon illustration in action.

A selection of children’s books, games and illustrated worlds.

CHILDREN’S BOOK ILLUSTRATION

Learn to Fish

ILLUSTRATED MAPS

Old McDonald's Farm

BOARD GAME ILLUSTRATION

Snatching Pears

Cartoon illustration services.

From children’s books to memorable brands, find the right illustration for your project.

Children's Book Illustration

Expressive characters and worlds for young readers.

Mascot & Character Design

Distinctive, unique characters with personality.

Illustrated Maps

Characterful maps for parks & visitor experiences.

Board Game Illustration

Characters and artwork for tabletop games.

Brand & Campaign Illustration

Custom cartoon illustration for marketing and communications

Packaging Illustration

Original artwork for products and packaging.

Looking for something else? View all illustration services ➜

KIND WORDS FROM CLIENTS

“

We’ve commissioned 40-50 pieces of artwork through him, and he has been consistently great. As a bonus, Jamie’s also an excellent communicator, makes the effort to properly understand the needs of each project, and is just generally a really nice bloke.

Leon Mallett

Chief Operating Officer / IAM Cloud

BEHIND TOONJAM

Meet Jamie.

Your illustrator, from first sketch to final artwork.

I’m Jamie Sale, the cartoonist and children’s book illustrator behind Toonjam. For over 20 years, I’ve created characterful artwork for authors, publishers and brands in the US, UK and beyond.

 

You’ll work directly with me throughout your project, developing illustrations that suit your story, your audience and the places they need to appear.

THE PROCESS

How a commission works.

A clear process, with you involved from the first coversation to the finished artwork.

Tell me your idea

Share your brief, audience and deadline. We’ll agree the scope, fee, payment terms and how the artwork will be used before work begins.

Explore the sketches

I’ll develop initial sketches so we can agree the characters, composition and overall direction.

Refine the artwork

With your feedback, I’ll refine the agreed sketches and bring the final illustration to life.

Ready for your project

Once approved, you’ll receive the finished artwork in the file formats agreed for your project.

Have something in mind? Tell me about your project ➜

A FEW USEFUL ANSWERS

Before we begin.

A clear process, with you involved from the first conversation to the finished artwork.

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